All work
Abolyn
B2B manufacturing platform that automates 2D part procurement with real-time DFM validation and instant quotes
The Problem
Manufacturing procurement hasn’t evolved at the same pace as digital commerce. Engineers don’t just design parts , still they spend hours chasing quotes.
To manufacture a simple 2D metal part, the typical workflow looks like this:
Export DXF file > Email 5–10 vendors > Wait 1–3 days > Clarify manufacturability issues > Compare spreadsheets > Negotiate shipping timelines.
It’s slow, manual, and fragmented.
Strategic Problem
This was not an e-commerce problem. It was a constraint orchestration problem.
The system needed to reconcile:
Engineering geometry validation (DFM)
Vendor-specific capability limits
Material availability conflicts
Thickness tolerance precision
Shipping-dependent lead times
Dynamic pricing variables.
The Opportunity &
Product strategy
Create a system where users can: Upload → Configure → Compare → Checkout
All in one seamless flow.
Product Strategy
We aligned around three strategic pillars
1. Make Constraints Visible, Not Hidden - Don’t surprise users at checkout.
2. Guide Decisions, Don’t Automate Blindly - Engineers value control and understanding.
3. Build Trust Through Transparency - If users don’t trust pricing logic, they won’t convert.
Persona
Mechanical Engineer / Procurement Engineer
Goals
Get instant, accurate pricing
Ensure manufacturability before production
Compare vendors quickly
Avoid back-and-forth clarification emails
Pain Points
Delayed quote responses
Confusing DFM feedback
Hidden costs
Vendor reliability uncertainty
Reframing the Upload Step: From File Submission to System Intelligence
Designing the Configuration Engine
Marketplace Design: Enabling Trade-Off Thinking
Checkout Transparency
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